Focusing our efforts on growth, innovation & transformation, TCR digital helps operationally focused organisations that struggle to plan, implement & measure change for the future. Many organisations are great at delivering core competency business as usual, but lack the wherewithal to respond to, & take advantage of, changes in opportunity, the market, technology & business environment. We can help plan, grow, become more efficient, delight customers & nail the product and service offering.
Our areas of expertise
Digital transformation & operationalisation
Operationalisation focuses on maximising efficiency & cutting costs - effectively scaling the organisation. We design the optimum processes, select & implement the most appropriate technologies / toolsets & advise on the skills and staffing profiles to best delight customers and scale most effectively. Specialising in Implementation, Client Management, Professional Services Delivery and Support, we have extensive experience in mapping journeys and ensuring that business workflows and technologies are optimised to get and maintain results
Product & service innovation is designed to make a new idea a reality, or to refresh an existing offering. We define & prove your core offering, research & verify the market need & addressable size. We help you establish product goals & agile development approaches. Once created we help you put in place virtuous cycles of capturing customer feedback, evaluation & prioritisation of change & customer communication .
Commercialisation involves creating the go-to-market strategy for new & relaunching products & services. Complimenting the corporate strategy, we produce a comprehensive and actionable plan that encompasses the markets that should be addressed, their addressable sizes, identifies the target customers within those markets, specifies the channels that will most effectively get the product or service into the hands of the customer & the pricing mix that will maximise revenue.